marketing Archives : Page 3 of 4 : Radio Lounge

7 Tips for Effective Voiceover Email Marketing

Email marketing is a great way to stay in touch with your current and potential customers. As a voice actor, you can use email marketing to let people know about upcoming projects, new demos, or special offers. Here are a few tips to help you make the most of email marketing: Keep your list clean … Read more

Email Marketing For Voice Actors

by M. Bruce Abbott

Email marketing is a powerful tool for voice actors building their voiceover business. Here are a few benefits and tips for success.

Making Your Voiceover Vision a Reality

by M. Bruce Abbott

Failure to take action is the number one reason voice actors don’t reach their goals. Why?

Self-Promotion Is Necessary For A Voice Actor

by M. Bruce Abbott

It’s true whether you like it or not, self-promotion IS necessary for a voice actor to have success in this business. One of our favorite sayings around Radio Lounge is “speaking in front of the mic is the easy part”. You’ve got to hustle to get the work. That means you need to get used … Read more

Be Careful on Social Media

by M. Bruce Abbott

It’s a given. You must be careful on social media if you are an active poster and promote your voiceover services on platforms like Facebook, Twitter, Instagram, Linkedin, and others. Certain topics are definitely charged topics. For example, this week’s Presidential debate was…well…less than presidential. There is no denying that either side is charged up … Read more

Landing More Voiceover Work

by M. Bruce Abbott

Landing more voiceover work. This is probably the number one most asked question here at Radio Lounge. Voice actors everywhere are always looking for more effective ways of landing more voiceover work. This is with good reason. We have a philosophy here at Radio Lounge. The work behind the mic is the EASY PART! We … Read more

Quick Voiceover Tip: Finding A Niche

by M. Bruce Abbott

Quick Voiceover Tip: Finding a Niche. Where do I fit. Better yet, what niche best fits me? You may ask yourself this question as you progress in your voice over career. Should I focus on audiobooks? eLearning? Promo work? There are a few questions to ask yourself. What kind of work have you been booking … Read more

“Feel The Ad Love” Podcast : Episode 10: Talking Automotive with HADA EVP RoShelle Salinas

by M. Bruce Abbott

Radio is strength for automotive advertising and the driver behind the Houston automotive market is the Houston Automobile Dealers Association lead by RoShelle Salinas, their Executive Vice President. We had the chance to sit down and talk about some of the new digital trends that most effectively reach and create response from a new generation of car buyers

M. Bruce Abbott

M. Bruce Abbott is the Creative Director/Partner at Radio Lounge. Bruce has over 30 years experience as a voice actor, casting and production director, as well as extensive advertising, marketing, and podcasting experience.

mbruceabbott.com

Ad Speaks Houston Podcast – AAF Houston Honors Trailblazer Paul W. Hobby

by M. Bruce Abbott

The AAF Trailblazer Awards, honoring Paul W. Hobby is now set for 2019 and John Manlove gives us details of what to expect. In Texas, and especially Houston, the name Hobby is synonymous with commerce and culture, media and public service. Find out how you can be a part of this event.

Ad Speaks Houston is a regular feature telling the story of AAF Houston, it’s members, its programs and it’s mission. These podcasts are also heard weekly on KPRC Radio 950 AM in Houston, Sundays at 10 AM, and streamed live on iHeart Radio. Podcasts can also be found at www.aaf-houston.net.

M. Bruce Abbott

mbruceabbott.com

Ad Speaks Houston Podcast – AAF Houston : “ Ted Roggen and 100 Years of Getting It Right”

by M. Bruce Abbott

100 years and counting. Have you ever wondered what would motivate someone to keep working at the age of 100? Life lessons and sage advertising advice from one of Houston’s most iconic advertising guys. Ray Schilens talks with Ted Roggen.

M. Bruce Abbott

mbruceabbott.com