Radio is strength for automotive advertising and the driver behind the Houston automotive market is the Houston Automobile Dealers Association lead by RoShelle Salinas, their Executive Vice President. We had the chance to sit down and talk about some of the new digital trends that most effectively reach and create response from a new generation of car buyers
M. Bruce Abbott is the Creative Director/Partner at Radio Lounge. Bruce has over 30 years experience as a voice actor, casting and production director, as well as extensive advertising, marketing, and podcasting experience.