How to name your podcast.
We understand that this new endeavor is your baby. Your pride and joy. When choosing a name, think about who your listener will be. What do they like? What are their hobbies and interests? Your podcast name should be catchy enough to attract the type of audience you want!
Here are 10 tips we believe are key to finding that perfect podcast name.
What is your podcast about and what do you want to communicate with the title?
The first thing to decide before naming your podcast should be what it’s about, and what message you want listeners to take away from listening. Is it informative? Entertaining? A discussion between friends? This will help guide how best to find a name for your podcast!
Consider your podcast’s target audience.
When choosing a name, think about who your listener will be. What do they like? What are their hobbies and interests? Your podcast name should be catchy enough to attract (and connect!) the type of audience you want!
Should I use a show title or my own name for the podcast’s title?
The decision is entirely up to you, but it will depend on what your goal is with the podcast. If this is something that would make sense as an ongoing broadcast series (e.g., NPR), then using a show title might work best. For example: “This American Life” by Ira Glass.
On the other hand, if you’re using social media platforms such as Periscope or Blab, naming your podcasts after yourself may be more appropriate so people can find them easily in searches.
Consider the tone of your audience when naming your podcast.
You may want to have a name that reflects the tone of your podcast. For example, if you’re planning on doing a comedy show about parenting and family life, “Parenting with Purpose” might be better than something like “Drama Queen.”
Additionally, what are some words or phrases that come up in your work? If people often tell you they love how authentic you are when talking about relationships, maybe consider “Authentic Relationships” as an option!
Think about how you want people to feel when they hear your podcast name.
When you name your podcast, think about how it will make people feel! You want the title to evoke a specific feeling and tell them exactly what they can expect. A great example of this is “WTF by Marc Maron“.
What could make someone more excited than listening to an interview series hosted by one of their favorite authors?
Research popular podcasts to see what names are already taken.
You don’t want to spend a lot of time or money developing a podcast only to find out someone already has a show with that name.
Once you come ip with a few ideas, search to see if they are available. Don’t worry about trademarks-a trademark is not necessary for a podcast name unless it’s going to be used commercially and the use of your trademark would likely confuse customers or lead them to believe that your goods came from someone else.
It can take some time research all the combinations and options, but don’t forget that once you find one good option, make sure it is legally available by searching Google Trademark Search!
Once you have found an idea list on , then go ahead and reserve the URL so no one else takes it first…then start telling people about your Podcast! Make sure the name is available on iTunes, Spotify, Google Podcasts, or other podcasting websites.
Keep your podcast name short and catchy.
Avoid long-drawn-out names.
Don’t include numbers in your podcast name unless they are part of the title and make sense with the content (e.g., counting down, number games)
Keep your podcast name short since listeners will be seeing it a lot on their mobile devices or computer screens; if you have an idea for a catchy title but find that it’s too long to fit into one line, consider using two words instead (-Podcast Name)
When naming podcasts about topics do some research so you can tailor each episode by including keywords related to what is being discussed in order to attract more people searching for this topic.”
Make sure the podcast name is easy to spell and pronounce.
As mentioned earlier, it’s important to keep your podcast name short. It will be seen a lot when people are looking for podcasts on their mobile devices or computer screens, and if the name is too long they won’t see it all so you’ll lose viewers. If you have an idea for a catchy title but find that it’s too long to fit into one line, consider using two words instead (-Podcast Name).
When naming podcasts about topics do some research first so each episode can include keywords related to what’s being discussed in order to attract more people searching for this topic.
Use keywords in your podcast name to help with SEO.
If your podcast is about a niche topic, use keywords in the title. SEO (Search Engine Optimization) will help you rank higher on Google when people search for this keyword.” As listeners look for podcasts on certain topics – maybe “Self Improvement” or “Marketing Tips”, you want to show up in those search results.
Don’t be afraid to get creative with your podcast name.
Be creative. Break the rules, but make sure you know the rules and what you are doing before you break them. Creative names stand out.
Naming your podcast can be a daunting task, but it doesn’t have to be! Keeping these simple tips in mind will help you find the perfect name that’s fun and easy.
Are you looking to start a podcast, let Radio Lounge help. Give us a call and we can help you get started. 281.494.4680.
M. Bruce Abbott is the Creative Director/Partner at Radio Lounge. Bruce has over 30 years experience as a voice actor, casting and production director, as well as extensive advertising, marketing, and podcasting experience.